Customer Segmentation Beyond RFM
Customer Segmentation Beyond RFM Behavioural segments that actually predict future spend — a guide for Directors of CRM, Heads of Customer Analytics, and senior data scientists working on retention and growth in retail. DATAQUANT RESEARCH TEAM · CRM & SEGMENTATION · 12 MIN READ RFM segmentation — Recency, Frequency, Monetary — is the most widely […]
Read More
Markdown Optimization
Markdown Optimization The three common mistakes that leave 12% of margin on clearance racks — a guide for Merchandising Managers, Buying Directors, and Allocation teams in fashion, apparel, and lifestyle retail. DATAQUANT RESEARCH TEAM · MERCHANDISING & MARKDOWN · 11 MIN READ Markdown is the most expensive line of margin sacrifice in retail merchandising. For […]
Read More
EDLP vs Hi-Lo
EDLP vs Hi-Lo in 2026 How inflation has rewritten the pricing strategy playbook — a briefing for VPs of Pricing, Commercial Directors, and CCOs in retail. DATAQUANT RESEARCH TEAM · RETAIL PRICING STRATEGY · 8 MIN READ For two decades the EDLP vs Hi-Lo debate in retail pricing has been a question of brand positioning. […]
Read More
Demand Sensing
Demand Sensing for FMCG From monthly forecast to daily signal in one quarter — a practitioner’s guide for Demand Planning Managers and Supply Chain Directors. DATAQUANT RESEARCH TEAM · DEMAND PLANNING · 11 MIN READ The traditional FMCG demand planning cadence runs monthly. The S&OP cycle produces a forecast, the supply plan locks against it, […]
Read More
Trade Promotion ROI
Trade Promotion ROI Why 60% of promotions lose money — and how to identify yours. A briefing for VPs of Trade Marketing, Sales, and Commercial in FMCG. DATAQUANT RESEARCH TEAM · TRADE & PROMO · 10 MIN READ The most reliable finding in FMCG trade promotion analytics, repeated across markets, categories, and brands for the […]
Read More
Driver-Based Budgeting
Driver-Based Budgeting in SAP & Oracle Replacing the spreadsheet without replacing the ERP — a guide for FP&A Directors who want to modernise budgeting without triggering a full systems transformation. DATAQUANT RESEARCH TEAM · FP&A · BUDGETING · 11 MIN READ Most enterprise budgeting still happens in spreadsheets. The official budget lives in SAP BPC, […]
Read More
DSO Decomposition
The DSO Decomposition Why your aging report is hiding the real collection bottleneck — and how to find it. A briefing for CFOs and VPs of Finance who suspect their AR drift is operational, not just macro. DATAQUANT RESEARCH TEAM · WORKING CAPITAL · 7 MIN READ Most CFOs in mid-market and large enterprises have […]
Read More
Parcel Invoice Audit Playbook
The Parcel Invoice Audit Playbook Seven billing errors that quietly steal 4–8% of parcel spend — and the systematic audit method that catches every one of them. DATAQUANT RESEARCH TEAM · LOGISTICS · SPEND ANALYTICS · 12 MIN READ A €15M-per-year EU shipper we worked with believed their parcel programme was tightly managed. They had […]
Read More
GRI
GRI 2026: What the Accessorial Surcharge Increases Mean for Your P&L A briefing for VPs of Supply Chain, Logistics Directors, and CPOs whose 2026 parcel and freight budgets just got rewritten — quietly — by the major carriers. DATAQUANT RESEARCH TEAM · PARCEL & FREIGHT · 7 MIN READ The major global parcel carriers — […]
Read More
CLV Modeling
Customer Lifetime Value Modeling for Retail The cohort math that reframes acquisition spend — a primer for Directors of Analytics, Heads of CRM, and senior analysts working on retention and growth in retail and subscription businesses. DATAQUANT RESEARCH TEAM · CLV & COHORTS · 11 MIN READ Customer Lifetime Value (CLV) is one of those […]
Read More